Fast Company has published the article by mentioning the position that SOLOSOCKS™ takes to not produce socks in pairs. This could potentially reduce the number of sock waste in the world.
How does SOLOSOCKS™ do it? The idea is simple. A pack of SOLOSOCKS™ contains seven individual socks, designed to be interchangeable with the rest. As such, the need for pairing is removed.
Alexander Morabbi, CEO of SOLOSOCKS explains that the odd number of socks in each package emphasises the fact that SOLOSOCKS™ do not come in pairs. It forces customers to realise that each sock is unique in its own way.
SOLOSOCKS™ understands that socks tend to, inevitably, get lost in the washing process. As a result, the other half of the pair becomes unusable as the design just does not match with the other socks!
At a young age, Morabbi aimed to solve the problem of socks. He reasoned that doing laundry since a young age led him to notice how socks would always go missing.
With SOLOSOCKS, the mundane task of laundry is now made easier, and the sustainability challenge of wasted socks is solved. Also, these socks come in cool designs - perfect for any season! Or perhaps you are considering SOLOSOCKS as a gift. SOLOSOCKS are made socks made for men, women, and kids.
We have to tell you, though… Stocks run out pretty fast! So what are you waiting for? Buy these amazing socks online today!